A Brave New is proudly a Hubspot Certified Partner. We didn't take this decision lightly, we only get behind software we believe is the best for helping companies grow. And Hubspot is one of the best.

The first day of Inbound: 2018 was amazing but we're so braindead zzzzzzzz ...

Inbound Partner Day is a one-day event prior to the Hubspot's Inbound conference. It's designed to bring Hubspot's agency partners together to share learnings and information about how to better use Hubspot on behalf of our clients. It's mostly internally focused on serving clients better, but[...]

Next week is one of the biggest gatherings of marketers in the world. Hubspot's Inbound 2018, an event focused on everything inbound marketing, runs from September 4-7.

I've interviewed a fair number of folks in my years. Not just for jobs, but possible vendors as well. We also do interviews as part of our branding process.

We talk through the top five posts on r/marketing. Some great posts this week touching on offering new services, strategy, and pricing. We are saddened to learn that most marketing jobs are scams, but happy to hear so many people love free video tools.

"Topic clusters aren't just a nice, clean way of organizing content that brings glee to the most Type A of marketers (me, for instance). It also keeps Google happy. As it turns out, the search engine giant has changed its algorithm to favor topic-based content, making pillar pages a requirement[...]

The backbone of the lead generation efforts we run for clients are content offers. A content offer is a valuable piece of content that we offer to website visitors in exchange for an email address.

Do you need to use a CMS like Hubspot to help manage your content? Can't you just create content and distribute it on your blog or via email? You don't really need to pay for a fancy system to do content marketing, right?